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SmartWool

We love SmartWool. There, I said it. Rock/Creek staff and customers alike are in love, and we think you will be too. So, exactly what is SmartWool?

SmartWool is merino wool, which means it’s different than the itchy sweater your grandma used to make you wear. Merino is a natural fiber, derived from special merino sheep in the New Zealand highlands. The SmartWool PhD merino blend provides a premium, natural alternative to synthetic fabrics -- it doesn’t itch like regular wool, dries quickly, breathes well and never, ever stinks.

SmartWool socks were the original game-changer. In the beginning, no one believed that a wool sock could be anything but itchy… until they challenged skiers to try them! You’ve probably heard of these socks before, and they’re available in a complete range of styles to match with your outdoor activity of choice. On our site you’ll find SmartWool hiking socks, running socks, outdoor socks and more.

But why stop with socks? Try the microweight tee and midweight hoody, and you may never wear our old base layer and fleece jacket again. Remember, the attributes that make SmartWool socks so good are even better in SmartWool outdoor clothing. It’s so breathable that many trail runners prefer it to polyester tech tees, and it’s so funk-resistant that climbers and mountaineers prefer it for expeditions where one set of gear has to be worn day after day. Yet if you rely on our SmartWool base layer bottoms and tops we have the best in the business. Whether you want to stay warm and dry on the slopes, at a football game, or around a campfire our Merino wool base layers will do the job. One other misbelief of wool is that it is only good for the cold and wet elements. This is not true, Merino wool can wick moisture and breath better than most fabrics and is great for running, cycling, climbing, and other heat generating activities.

If you’ve never worn SmartWool before, why not start by reading some SmartWool reviews? You’ll see right away what makes merino wool different… and better. Don’t forget our SmartWool Sale section to save up to 40% off on select SmartWool favorites!

So don’t wait for cold and wet weather, order your favorite SmartWool products today at Rock/Creek!

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